我们已收购 Playliner!
探索是什么驱动了全球顶级手机游戏的玩家参与度、留存率和收入


Sensor Tower于2025年6月收购了Playliner,将运营活动、游戏机制的拆解分析引入了我们的游戏洞察解决方案。查看头部游戏所推出的所有更新、活动和礼包的详细内容与分析,了解不同机制带来的影响。通过我们的活动日历视图,可以轻松识别游戏运营活动与游戏功能如何推动下载量、收入和玩家参与度的变化。利用这些洞察来制定您的致胜策略,吸引玩家回归,并让他们持续保持活跃。
分析成功的游戏机制以提升玩家参与度
识别哪些活动和礼包最能有效地让玩家回归你的游戏
基于顶级游戏中已证实的成功案例,制定变现策略

我们对所有头部游戏中的每次更新、活动和礼包都进行了详细记录,详细分析了该功能如何运作以及玩家如何参与其中。评估每种机制如何影响游戏的经济表现,并跟踪历史更新,以了解游戏如何随时间演变。利用我们庞大的运营活动洞察平台资料库,跟踪竞争对手的策略,并制定最大化收入潜力的游戏产品及运营策略。

Sensor Tower运营活动洞察平台的资料库拥有超过300份深度分析报告,使您能够轻松监控不同游戏类型的变化趋势。了解收入驱动因素和成长设计背后的策略,更好地将玩家转化为付费用户。Sensor Tower运营活动洞察平台的付费客户将获得我们分析师团队的定制化服务支持,通过分析师试玩和深度分析生成竞争对手拆解分析报告。
Playliner is a Live Ops and deconstructions intelligence platform that tracks, catalogs, and analyzes in-game events, updates, and Live Ops mechanics across top mobile games. It helps game teams understand how Live Ops systems are designed and executed by leading titles, so they can improve engagement, retention, and monetization strategies.
Playliner helps teams improve engagement by showing what types of Live Ops events top games run, how often they run them, and how they are structured. By studying proven mechanics such as limited-time events, progression systems, and rewards, teams can design Live Ops that bring players back more frequently and keep them engaged longer.
Playliner tracks mechanics, including:
In-game events and event calendars
Feature updates and content drops
Progression systems and reward structures
Limited-time offers and Live Ops-driven gameplay loops
This data is manually and systematically captured to reflect how the Live Ops experience actually works in-game.
Live Ops events influence monetization by creating urgency, repeat play, and structured spending opportunities. Playliner helps teams understand which mechanics drive the most revenue, how offers are presented during events, and how successful games align Live Ops design with player spending behavior.
Playliner is used by mobile game developers, product managers, Live Ops teams, designers, and publishers. Teams use it to:
Benchmark Live Ops strategies against competitors
Generate ideas for new events and features
Validate Live Ops roadmaps and update cadence
Reduce guesswork in Live Ops design decisions
The Live Ops calendar in Playliner provides a timeline view of when games run events, updates, and Live Ops features. Teams use it to:
Understand event cadence across genres
Plan competitive event timing
Identify seasonal and recurring Live Ops patterns
Understand the correlation between events and revenue (when paired with Sensor Tower’s Mobile App Insights)
Yes. Playliner is commonly used to benchmark Live Ops mechanics, event frequency, and feature complexity against competitors, helping teams understand how their Live Ops stack compares to leaders in their genre.